EKG_Wayfair

Wayfair.com may have went public in 2014, but the furniture empire was created 15 years prior by college roommates Steve Conine and Niraj Shah. The evolution of Wayfair has resulted in it becoming a one stop shop in the U.S. home goods market with a vast selection of products. Home furnishings are sold not just… Read More


alibaba

When it comes to dominating e-commerce, Amazon instantly pops into mind. Alibaba is not far behind as they dominate China. Alibaba vs. Amazon, who wins? In 2014 when Alibaba went public, they had a net worth of $230 billion. Amazon had approximately $150 Billion. Alibaba may have been beating out Amazon, but in 2015 they… Read More


Amazon Pricing Strategy

At one point or another you have made an Amazon purchase. The Amazon pricing strategy is what keeps people purchasing. Whatever you were looking for whether it was apparel, toiletries, or electronics, Amazon has it. With the click of a button customers buy exactly what they want a discounted price. Let’s not forget Prime members eligibility for free shipping… Read More